Ground To Zero

Freedom and music

I’m not a big NIN fan (don’t hate!), but I’ve grown to like them more and more for one reason: Trent Reznor.  His band Nine Inch Nails rose to fame from the grunge/goth movement of the early nineties, and Reznor has been pushing the envelop every step of the way.  Cut to present day, while most artists and record labels try desperately to hold on to their old ways, Reznor is one of the few “big name” artists embracing the digital medium in a positive way, which makes him a major inspiration for Ground To Zero.

If you haven’t seen it yet, you should watch Kevin Rose interview the man for an episode of Digg Dialogg.  It runs for about 40 minutes, so settle in with a bottle of wine and get ready to open your mind.

I mentioned in my previous post that, during our first ‘open jam’ session the other week, we actually wrote an awesome song.  Such a tease I am to tell you about our awesome new song without letting you hear it for yourself.  Such a horrible tease I am, all talk and no substance …that’s what she said!

Well thanks to Suzy and Gazz for having the forethought to bring a digital camera along to the rehearsal room, we now have raw video evidence of our first musical collaboration!

This video comes with a little disclaimer though: the featured song is still a work-in-progress and the video itself is not exactly ‘broadcast quality’.  Fortunately the video quality is just fine for YouTube, so check it out!

For a small digital camera, I was actually surprised at the results.  No fancy studio equipment was used (I hadn’t planned on recording anything that day!), but the song is quite audible and the image is not too bad either.  Ain’t technology grand?  Maybe Suzy will let us use her camera again next time (hint hint).

The song itself was only about 4 hours old when we recorded it, so it still needs some more work… and a title.  We’ll keep you posted of any developments in the song’s evolution, as well as any other songs that may emerge.

For now, let me leave you with a few of Suzy’s happy snaps from the rehearsal studio.

Update: seems that folks are liking the video!  The Ground To Zero YouTube channel has reached #52 – Most Viewed (Today) – Musicians – Australia.  Nice!  Remember, if you like the video, you’re free to share it around, so post it on your Myspace, share it with a friend on Facebook, whatever, it’s free*!

*Free for non commercial use only, and Ground To Zero should always be credited for the content (as well as any derivatives, remixes, etc), because that’s just polite dammit!  Check out the details on the Creative Commons Attribution-Noncommercial-Share Alike 2.5 Australia licence.

It’s been a busy few weeks since I launched this website, but I’m finally back with another rant (lucky you)!

To get things rolling, let’s take a look at the RIAA.  I could have focused on the Australian equivalent, or even the British, but they don’t seem to attract as much global attention.  Suffice to say that they all have much the same roles and agendas in their respective regions.

The RIAA cop a lot of flack, particularly from the online community, for their harsh policies and heavy handed response to piracy.  I’m not saying they shouldn’t protect their copyrights, but it often seems like they are pointing the gun at the wrong people.  The pirates that they want to flush out and prosecute include their biggest customers: you and me!  I still buy CDs and DVDs, but like most of you, I also acquire digital content by… ‘other means’.  Honestly, is there anyone out there who has never shared an MP3 or made a mix tape or lent a CD or video to a buddy?  If you’ve never bent copyright laws, please add a comment below, because I’d love to hear your opinions.

"A copyright will protect you from pirates"... the days before the internet were a much simpler time. Image by Ioan Sameli and freely available under a Creative Commons licence (some rights reserved).

Pitting yourself against your customers is never a smart move, but I suppose the RIAA and other such organisations are left with few alternatives under the circumstances.  Copyright is important, and copyright holders have a right and a duty to protect it.  Without copyright, there can be no copyleft… but more on that another time.

A recent press release titled Piracy: Online and On The Street, explains how the RIAA are tackling the many areas of the ‘piracy problem’.  Working with law enforcement to pull pirated products off the street is the number one and most aggressive action on the list.  I just imagine police beating up shady bootleg peddlers on the streets of Singapore selling burned CDs of Billboard’s top 100 next to the guy selling smack to six year old boys.  In the present digital age, the reality is much different.  It’s so easy now to find popular music online through ‘less-than-legal’ means without paying anything but your connection fees! I can’t image there would be much money to be made on pirated products any more when anyone can download almost any content for free.

Photo by Mike Zienowicz, freely available under a Creative Commons licence (some rights reserved).

Everyone has a right to protect their intellectual property, but we all bend the laws of copyright on a daily basis and have done for many years (yes, even before the internet!).  Legislation, education and enforcement haven’t stopped us (try as they might), so maybe it’s time for a new strategy.  Whether people are buying your media or pirating it, the important thing is that there is a demand for it.  In an era where everyone has a voice and anyone can produce content, having content that people want to hear/see is a valuable commodity in itself.  Shouldn’t the message be more important than how much people are paying for it?

I look forward to your thoughts.